Festive food producer stalls and shoppers at a Christmas food show

Food Festival · Birmingham

Festive Good Food Show 2026, NEC Birmingham

Four days of celebrity chefs, tastings and Christmas food shopping at the NEC — the UK's biggest festive foodie show.

2 min read

Thursday, 26 November 2026 – Sunday, 29 November 2026 · 09:30–17:30

NEC Birmingham

NEC Birmingham, Halls 17-20, North Avenue, Marston Green, Birmingham, B40 1NT

Table of Contents

Overview

When: 26 - 29 November 2026. Thursday-Saturday 9.30am-5.30pm, Sunday 9.30am-5pm. Halls 17-20, NEC Birmingham.

The Festive Good Food Show is the go-to Christmas food event of the year, packed with independent producers for festive food and gift shopping. Chefs announced so far include James Martin, Si King, Lisa Faulkner, Glynn Purnell, Jane's Patisserie, Nicky Laceby and Natasha Bhasin. Stages include the Big Kitchen, The Festive Kitchen, the Christmas Challenge Stage and the Fabulous Food Finds Tasting Theatre, plus a Cheese Hub, masterclasses and live Kitchen Tales Q&As.

Nearby experiences

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Highlights

  • James Martin, Si King, Lisa Faulkner & more
  • Fabulous Food Finds Tasting Theatre
  • Cheese Hub & masterclasses
  • Christmas food & gift shopping

What to expect

Live celebrity chef demos, tasting theatres, hands-on masterclasses, a Cheese Hub, live music and a huge marketplace of producers for Christmas food and gifts.

Who it's for

Food lovers, home cooks and anyone doing their Christmas food shopping who wants to see top chefs cook live.

Getting there

The NEC is next to Birmingham International station and Birmingham Airport, just off the M42 (J6), with large on-site car parks.

Planning tips

Book masterclasses ahead as they sell out, bring a cool bag for cheese and charcuterie, and arrive at opening for the quietest shopping.

Nearby markets

Vendors worth trying

These traders sell at markets near Birmingham — worth a visit before or after this event.

All vendors

FAQ

When is the Festive Good Food Show 2026?
It runs from Thursday 26 to Sunday 29 November 2026 at the NEC Birmingham, Halls 17-20. Opening times are 9.30am-5.30pm Thursday to Saturday and 9.30am-5pm on Sunday.
Which chefs are at the Festive Good Food Show 2026?
Announced chefs include James Martin, Si King, Lisa Faulkner, Glynn Purnell, Jane's Patisserie, Nicky Laceby and Natasha Bhasin.

Tickets & info

Keep exploring

Planning more days out?

Browse more UK food events, or explore markets and street food on Food Marketplace.